In the event of a bug or malfunction on one of the social media you manage, if you manage yourself and communicate on multiple platforms, you will still be able to carry on communicating. For years, many marketers have advised against relying entirely on Instagram, Facebook or other social media. What if they closed? Or if more likely: if they closed your profile? You should start over. Influencer marketing: an unchallenged rise Many social networks, especially Instagram, are committed to offering innovative sales solutions directly on the platform or in-app, with the aim of simplifying the buyer's journey.
From ads and sponsorships directly to in-app purchases. In such mobile number list scenario, influencers will probably be the protagonists, because they are able to ensure a strategic and coherent presence on social media. Compared to companies - often perceived as impersonal entities - influencers can reach people in a more direct and emotional way and as social media and eCommerce gradually overlap, they will be able to drive customers towards purchases. Here are some tips: Respect the A for authenticity. Users want transparent and deep connections. Choose an influencer who places himself.
Authentically and spontaneously with your audience and isConsider more or less well-known influencers, with more or less large audiences. Every business needs a different influencer. It's not always necessary to hire a celebrity. For example, if yours is a niche product or service, a micro-influencer with a large following by a few enthusiasts could convert more than a star with a large but general public Stay updated on the opinion that fans have of your brand . If you work with an influencer, monitor the feelings he arouses in his fans and analyze the audience that arrives on your channels. How active are the influencer's fans on your pages? Give the right importance to your influencers.